New Proposal Format

If you would like to book�a Broadtime RSS Program,
you may hit reply to this email with - "YES."

Note: Please supply one-sheet assets plus music, and reach out if you are interested in Preorder only and Advanced PlayARt Animated Covers and Experiences
By booking a campaign you are agreeing to�Broadtime's Terms of Service

Want to book�a Broadtime campaign AND get buy-in from more stores?�
Consider booking Coalition Campaigns�

Many of the record stores we work with are in one of three Indie Coalitions - CIMS, AIMS, DORS.
Coalitions operate their own marketing campaigns that often include�buy-in�from each member store. Broadtime has collaborated with the Indie Coalitions for many years and encourage you to consider running Coalition Campaigns in addition to Broadtime campaigns.�

Broadtime programs cover over�101 non-Coalition indie record stores.
Broadtime also provides services for 28 CIMS stores, 8 AIMS Stores & 5 DORS stores which are not�covered.
To include Broadtime campaigns�on some specific Coalition sites,�programs should also be booked with the respective Coalition.

Booking a Coalition campaign is a great way to maximize the marketing power of your upcoming release with indie stores.
Our list of non-coalition stores is included below. You�may see what stores are in Coalitions�on their respective sites.

If you�re interested in booking a Coalition campaign, reach out to the following:
� CIMS �-� Liz Boger��liz@cimsmusic.com�
� AIMS -� Luann Myers��lumyers@comcast.net�
� DORS �-�Carrie Colliton��carrie@recordstoreday.com�

Want�your album to be a featured preorder on recordstoreday.com for their stores?
Consider the value of the Record Store Day Indie Option for your storefinders and socials. (learn more)
https://recordstoreday.com/UPC/767981176833
The Indie Option allows�communication with fans who want their choices to support local businesses.
The Indie Option importantly empowers those record stores to be champions of your release.�
Broadtime will additionally include Preorders that are using the Indie Option on Broadtime sites.

Broadtime proposes to promote/syndicate default delivery of the�Fat Possum Records�release of�The Weather Station - All Of It Was Mine: 10th Anniversary�throughout our Independent Music Retail store customers with our Broadtime RSS Marketing campaign.

Broadtime operates ~101 websites, many with Listening Stations and Record Store Apps

____________________________________________

Asset Spec Sheet

We propose and will provide the following:

1.�DIGITAL SIGNAGE�Broadtime will (optionally) create and provide an animated Kiosk screen saver Ad. These will rotate when station is idle.

2. Broadtime will provide and create�BANNER AND BADGE ADS�for circulation throughout the stations and websites

3. Promoting a�VIDEO�on the ITEM PREVIEW page, accessed via Scan, Search or Browse (e.g. musicmillennium.com/UPC/767981176833)

4. Promotion of�FULL LENGTH�Song samples on the listening station with Full Listen tags, and 30 sec on the web and apps (where desired)
5.�Broadtime will provide stores with links to provided�SOCIAL MEDIA ASSETS�(Examples:�https://millsrecordcompany.com/SocialFeatures)�*NEW�
6. We will have SPECIAL DEDICATED�NEWS�call outs via our weekly new release column.

7. Broadtime will place the title in the�PRE-ORDER GENRE�for each of our sites (e.g.�https://millsrecordcompany.com/Preorder)
8. Broadtime will place the title in our�TOP 15 NEW RELEASE LISTS�-�https://millsrecordcompany.com/NewReleases

9. There will be�GREEN TAG�callouts of the selling tools (similar to a sticker on a package)

10. This will all be available for inclusion in customer�EMAIL.

11. NOW INCLUDING:

PlayARt Level 1

PLAYART STANDARD VISUALIZERS/VIDEO.�Broadtime will deliver an interactive augmented reality PREVIEW experience with our standard Augmented Reality Visualizers (Equalizer Cubes and In-Room Spheres + lock provided video content to the release. The tile will be featured in EXPLORE and promoted throughout our Record Store Platform using a�PlayARt icon tag�+ description.

See Examples Callouts Here.

See Current Live PlayARt Featured Genre Here

CLICK FOR VIDEO DEMO

Note: For a full-length preview on listening stations and 30 sec preview on PlayARt, the songs must be provided with the regular one-sheet assets. If you wish to NOT be included in PlayARt then please advise for opt-out.

For more information about PlayARt, and other advanced possibilities with the platform please contact us.
Consumer Website for PlayARt is�PlayARt.ai. Industry�Demo AR Examples�of PlayARt Augmented Reality

PlayARt Levels also available

Level 2 Animation/Experience Card

Level 3 Custom Experiences

Tear Sheets provide screenshots and links to the assets in place with indie retailers:

Broadtime Campaign Assets Examples

Broadtime RSS + PlayARt - Standard Campaign
Campaign runs for Preorder window plus 2 weeks.

Cost:
RSS + PlayARt L1 - $900 (+$200 for Optional Extra Support Campaign*)
RSS + PlayARt L2 - $1500-$2500
RSS + PlayARt L3 - $5000+ (custom)

*Extra Support Campaign -�This allows you to add an extra 2 weeks of ads running across all platforms. This can be helpful to support a Tour or Later LP / Deluxe release. Extra dates to be decided at initial booking.

*NEW
SOCIAL MEDIA ASSETS INCLUSION�Free with standard campaign

Specs:�https://broadtime.com/SocialSpecs

SOCIAL MEDIA CREATION�- Video animation -�$250�(if needed)
Examples:�https://millsrecordcompany.com/SocialFeatures

Also available is a�$475�pre-order program which may be optionally converted to the full campaign before street date, and a post-release campaign for $800 that can support a later push or tour.

The pre-order program is included when booking a full campaign.

Broadtime Splash Page - Enhanced Campaign
Splash Page runs�Fri-Sun�Week of release or Tues-Thurs Week of announce

Cost: $900
- Add on to Standard Campaign�

- Includes animation or video clip and custom setup for Splash

EXAMPLES:�

BLACK KEYS� �https://test.tuneportals.com/blackkeys�

ROYAL BLOOD� �https://test.tuneportals.com/RoyalProof�

GIRL IN RED� �https://test.tuneportals.com/girlProof2�

STURGILL VOL. 1� �https://test.tuneportals.com/Sturgill1

STURGILL VOL. 2 CONTEST� �https://test.tuneportals.com/SturgillContest

ARLO PARKS� �https://test.tuneportals.com/Arlo

Broadtime AE Deals - Sale Campaign
Campaign runs for�Duration of Sale

Cost:�$500�

-�includes top bar navigation of sales�

- Links to a provided Genre of on sale featured titles (usu. catalog + new album)

- includes�animated banners linked to titles

EXAMPLE:�

EXAMPLE SALE BANNER & BADGE PLACED ON ALL SITES

More detailed info Here:

Broadtime - PlayARt Campaigns Matrix

�

Please download the app and check it out at�https://playart.ai

Thank you,

Broadtime

The Weather Station - All Of It Was Mine: 10th Anniversary
Label: Fat Possum Records
Distributor: The Orchard�
Release Date: 09/17/2021
UPC:�767981176833
Run Dates TBD