BROADTIME RETAIL MARKETING - 9-28-17

Broadtime RSS (Record Store Syndication)

In Store and Online Music Marketing

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September 29, 2017

Wow, We are super excited to be working with our record store friends and labels this season. It's a super busy time for everyone and it makes me grateful to be involved with the music industry. We are hard at work with our customers innovating and enhancing the music shopping experiences through our mobile app. We are also reaching out to new customers wtih our websites and listening stations. Finally, we are setting the stage for a great RSD Black Friday event as well. 

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We are reaching out to our label friends with our periodic update of things Broadtime and Indie Retail.

In the newsletter:

1. Broadtime Listening Station Preview CHART
2. Broadtime new PREORDER Support
3. Latest APP & BPM Developments
4. Broadtime Touring Support

5. This Week's Titles & Marketing

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1. Listening Station Preview Chart  

Broadtime has been working on tapping into our analytics to get a better reporting of the records that folks are previewing on our Listening Stations. While it's still not quite where we would like it to be as far as granularity, we can begin to get a picture of the activity to share and observe how our programs influence the listening popularity. Hopefully soon we can combine this with mobile.


Week of 9-21-17 through 9-28-17

1. The Killers - Wonderful Wonderful [LP]
2. Yusuf / Cat Stevens - The Laughing Apple [LP]
3. Taylor Swift - Reputation
4. Van Morrison - Roll With The Punches [2LP]
5. Picture This - Picture This
6. Leon Russell - On A Distant Shore [Indie Exclusive Deluxe Edition]
7. Otherwise - Sleeping Lions
8. Enter Shikari - The Spark [LP]
9. Pearl Jam - Let's Play Two [2LP]
10. Ella Fitzgerald - Someone To Watch Over Me
11. Demi Lovato - Tell Me You Love Me [Deluxe Edition]
12. Fergie - Double Dutchess
13. Demi Lovato - Tell Me You Love Me
14. Slotface - Try Not To Freak Out
15. Macklemore - Gemini
16. Ariel Pink - Dedicated To Bobby Jameson [LP]
17. The Killers - Wonderful Wonderful
18. John Hooker Lee - Whiskey & Wimmen: John Lee Hooker's Finest
19. Kelela - Take Me Apart [LP]
20. METZ - Strange Peace [LP]
21. Gary Clark Jr. - Live North America 2016 [Limited Edition Pink LP]
22. Chalino Sanchez - Mexicanisimo
23. Shout Out Louds - Ease My Mind [LP]
24. The Texas Gentlemen - TX Jelly [Marmalade Colored LP]
25. Midland - On The Rocks [LP]
26. Josh Ritter - Gathering [2LP]
27. Cut Copy - Haiku From Zero [LP]
28. Toots & The Maytals - Light Your Light
29. SZA - Ctrl
30. Foo Fighters - Concrete And Gold
31. Airbourne - Diamond Cuts [LP Box Set]
32. Arch Enemy - Will To Power [LP]
33. Ledisi - Let Love Rule
34. Mogwai - Every Country's Sun
35. JD McPherson - Undivided Heart & Soul
36. Stephen Stills and Judy Collins - Everybody Knows
37. Jack Johnson - All The Light Above It Too [LP]
38. Lucinda Williams - This Sweet Old World [Limited Edition Pink LP]
39. Bauhaus - In The Flat Field
40. Converge - Jane Doe
41. Carla Bruni - French Touch
42. Childish Gambino - Awaken My Love!
43. Queens Of The Stone Age - Villains
44. Jay-Z - 4:44
45. Tyler, The Creator - [Scum Fuck] Flower Boy
46. Tori Amos - Native Invader
47. Will Downing - Soul Survivor
48. Angus & Julia Stone - Snow
49. Luna - Sentimental Education
50. Rupert Gregson-Williams - Wonder Woman: Original Motion Picture Soundtrack [2 LP]


* = BROADTIME RSS MARKETING CAMPAIGN

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2. Preorder Support 

We know Preorder support is a hot topic for discussion. 

As for Broadtime's strategy, we have created another category for our campaigns that are "preorder only" and we are adding additional weeks of support for releases on our regular campaigns. THIS MAKES OUR PROGRAMS LONGER!

When on our preorder radar, the release will go into our widely hosted "Upcoming Releases - Preorder" genre on all of the sites and station and apps. We will call attention to the releases with banner ads and with our news postings

PRE-ORDER CAMPAIGN

Pre-Order Campaign Genre


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3. Latest APP & BPM Station developments

We believe very strongly that Mobile Apps represent a new frontier of marketing the stores and connecting our record store brands to their customer base in exciting new ways. By delivering a listening station to every customer's pocket we can then reach them with friendly messages to increase engagement.

So we have been hard at work making new features or our BPM Mobile Store App and our BPM Stations. This includes a new wishlist function for the App where customers can add the records they are previewing and want to a WISHLIST. We are also working to get mobile commerce enabled for our apps. WE ARE GETTING VERY CLOSE TO LAUNCHING THIS.  If you haven't yet, please download our newest customer's app, Down In The Valley. (http://music.downinthevalley.com/app)

MOBILE APPS

Wilco - APP Home Screen Wilco - APP Home Screen - Full Ad

Click Here To Download Our App
Click Here To Download Our App   Click Here To Download Our App

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4. BROADTIME ON THE ROAD AND TOUR SUPPORT As we look to creative ways, to drive more attention to artists and releases at retail, we contemplated the markets where we have website and kiosk customers and the map gives us some really good (and growing) coverage of the country. We are super excited to now have over 80 stations in service at stores around the country.

See Map below and interactively on our Tour Support page. 

So, in addition to our tagging and display of videos, banners, and digital signage, we can create concert calendar events in the markets, and create additional signage and banners, and event tagging.

An individual Event for each show will be created and placed on the calendar of each Record Store within the touring market invoking an EVENT tag to be placed on each release of the artist. The tour dates will also be highlighted on The Home Page and Artist Page of each applicable site and Kiosk. (as well as New Release, and featured item pages)

Broadtime will create and provide an individual animated Kiosk screen saver sign and banners for each Record Store located within the touring market calling out the specific local date and venue. These will rotate when station is idle -

MAIN BULLET POINTS:

* It's like getting two ads in one, as there is extra promotion that also cover the concerts

* It's up to 4 Months of ad coverage for the tour

More Info: BROADTIME TOUR SUPPORT 

Example:

Concert Ad

Concert Ad

Example Tear Sheet with Dates

We will add in Tour support on our proposals by default for a modest increase, to cover the cost of the dozen or so banners, signage, and event creation we will undertake. It's optional of course, for some titles it may make more sense to run as we do today.

However, the impact and improved exposure in the touring markets will pull in more and more fans to stores and shows.

Broadtime Coverage

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5. NEW RELEASE ROUND UP - Courtesy of CENTRAL SQUARE RECORDS, Seaside, FL.

The Latest...

New Release Round-Up 09-29-17

 

Pearl Jam - Let's Play Two

Pearl Jam - Let's Play TwoPearl Jam - Let's Play Two - RepublicPearl Jam - Let's Play Two
With Chicago being a hometown to Eddie Vedder, Pearl Jamforged a relationship with the city, the Chicago Cubs & Wrigley Field that is unparalleled in the world of sports & music. 'Let's Play Two' shuffles through Pearl Jam's ever-growing catalog spanning the band's 25-year career. Through the eyes of Danny Clinch and the voice of Pearl Jam, the film showcases the special relationship. Republic Records are releasing the soundtrack in conjunction with the film's theatrical release.

Video Available
 


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Michael Jackson - Scream - Sony Legacy
Michael Jackson's Scream is the perfect collection of 13 all-time electrifying dance classics and fan favorites from The King of Pop on one album, including "Ghosts," "Thriller," "Dirty Diana" and more. The album also includes a brand-new bonus track: the five-song mash-up "Blood On The Dance Floor X Dangerous (The White Panda Mash-Up)." Fans can unlock an immersive Scream augmented reality experience with their mobile device and the collectible poster in this package!

J. Roddy Walston & The Business - Destroyers Of The Soft Life - ATO Records
Four years after the release of their raucous breakout album Essential Tremors, Richmond's J. Roddy Walston & The Business is back with a new album, Destroyers Of The Soft Life. On Destroyers, the band melds engaging, melodic songwriting with sharp observations about American culture without skimping on the energy or attitude that makes them one of the most exciting rock bands today. The 'bar band' sound of the past has evolved into a booming cacophony that could fill stadiums.
 


Demi Lovato - Tell Me You Love Me

Demi Lovato - Tell Me You Love MeDemi Lovato - Tell Me You Love Me - IslandDemi Lovato - Tell Me You Love Me
Demi Lovato returns with new album 'Tell Me You Love Me' featuring worldwide smash 'Sorry Not Sorry,' which has surpassed 100 million global audio streams. She will join forces with hitmakers Oak (Alessia Cara, Kehlani), DJ Mustard (Rihanna, Tinashe), Sean Douglas (Dua Lipa, Fifth Harmony) and more. The album is a follow up to RIAA gold-certified album 'Confident,' which was Grammy-nominated for Best Pop Album. She's one of the biggest names on social media, with a combined following of over 150 million.

Video Available 



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Lucinda Williams - This Sweet Old World

Lucinda Williams - This Sweet Old WorldLucinda Williams - This Sweet Old World - Highway 20 RecordsLucinda Williams - This Sweet Old World
In a rare instance of an artist taking a full-length reconsideration of an earlier work, Grammy-winning singer-songwriter Lucinda Williams will release This Sweet Old World – a complete re-recording of her 1992 album Sweet Old World – via Highway 20/Thirty Tigers on Sept. 29.  Produced by Williams and Tom Overby, This Sweet Old World — recorded to mark the 25th anniversary of the original album’s release by Chameleon/Elektra — features all-new renditions of the ’92 set’s 12 songs, some of which have been dramatically rearranged and rewritten.



Early Listen Available Video Available 



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Ella Fitzgerald - Someone To Watch Over Me

Ella Fitzgerald - Someone To Watch Over MeElla Fitzgerald - Someone To Watch Over Me - VerveElla Fitzgerald - Someone To Watch Over Me
Ella Fitzgerald's iconic vocals are given new life by marrying newly recorded string arrangements from the London Symphony Orchestra. Recorded at Abbey Road Studios, and conducted by James Morgan and Jorge Callandrelli, this new approach to Ella’s timeless music reinvigorates her catalog and is sure to excite and please long time Ella fanatics and classical music connoisseurs at the same time. Guest vocalist Gregory Porter also lends his incredible talent to "People Will Say We're in Love”.

Early Listen Available Video Available 



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Shania Twain - Now - Mercury Nashville
Now, is the first studio album for Shania Twain in nearly 15 years. The new album offered as both a 16-track deluxe and a 12-track standard album, both feature Shania's current single, Life's About To Get Good, playing on country radio now. All songs on NOW were written solely by Shania, who also served as co-producer on the project. Shania worked with four producers across the 16 tracks including Matthew Koma, Ron Aniello (Bruce Springsteen, Gavin DeGraw), Jake Gosling (Ed Sheeran, Shawn Mendes) and Jacquire King (Kings of Leon, Norah Jones). Shania is a five-time GRAMMY Award-winner and the reigning Queen of Country Pop. With more than 75 million albums sold worldwide and U.S. sales topping 34.5 million, Shania remains the top-selling female country artist of all time.

Airbourne - Diamond Cuts

Airbourne - Diamond CutsAirbourne - Diamond Cuts - Nettwerk RecordsAirbourne - Diamond Cuts
The “Diamond Cuts” Collectors Box Set includes discs of the band’s classic studio albums: "Running Wild", "No Guts. No Glory", "Black Dog Barking", plus the brand new “Diamond Cuts - The B-Sides” featuring 2 previously unavailable tracks (“Money” & “Heavy Weight Lover”; a bonus DVD of the new band documentary “It’s All for Rock n’ Roll”, all encased in a slipcase box with original “Diamond Cuts” art.

Video Available



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ALSO OUT THIS WEEK

 CURRENT SINGLES/EPs

Miley Cyrus - Younger Now
Primus - The Desaturating Seven [LP]
Bill Murray, Jan Vogler And Friends - New Worlds
Jessica Lea Mayfield - Sorry Is Gone [Clear LP]
Vessels - The Great Distraction [LP]
The World Is A Beautiful Place & I Am No Longer Afraid To Die - Always Foreign [LP]
David Crosby - Sky Trails [2LP]
Belinda Carlisle - Wilder Shores
36 Crazyfists - Lanterns [Gold / Yellow 2LP]
Echosmith - Inside A Dream [LP]
Ben Frost - The Centre Cannot Hold [Blue LP]
Wolf Alice - Visions Of A Life [LP]
Ronnie Montrose - 10x10 [LP]
Tank - Savage
Torres - Three Futures [LP]
The Rolling Stones - From The Vault: Sticky Fingers Live at The Fonda Theatre 2015 [DVD/3LP]
David Gilmour - Live At Pompeii [4LP]
David Bowie - A New Career In A New Town (1977-1982) [13LP Box Set]
Protomartyr - Relatives In Descent [LP]
Chris Rea - Road Songs For Lovers [2LP]
Quicksand - Manic Compression [Limited Edition LP]


& More .....

Black Stone Cherry - Black To Blues EP
The Lemon Twigs - Brothers of Destruction EP [Vinyl]
Carla Bruni - Crazy
Walk The Moon - One Foot






 

UPCOMING RELEASES

Kelela - Take Me Apart

Kelela - Take Me ApartKelela - Take Me Apart - Warp RecordsKelela - Take Me Apart
With great anticipation, Kelela's debut album emerges as an epic portrait of an artist spanning the past and future of R&B. In her hands, however, the genre knows no boundaries and so Take Me Apart exists as an absolutely singular and fearless addition to a canon of recent classics. From her very earliest work, honesty and vulnerability have been cornerstones of Kelela's art - even when clad in the armor of the avant-garde electronics she so deftly inhabits - and Take Me Apart sees her double down on both the emotional intensity and resonance of her message as well as the sonic seeking she is renowned for.



Early Listen Available Video Available 


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Twin Bandit - Full Circle

Twin Bandit - Full CircleTwin Bandit - Full Circle - Nettwerk RecordsTwin Bandit - Full Circle
Hannah Walker and Jamie Elliott, better known as Vancouver based Indie-Folk duo Twin Bandit, return with their sophomore album Full Circle, releasing on October 06, 2017 via Nettwerk. Inspired by day-to-day experiences reflecting on death, mental health and good ol’ fashioned heartache, this is a deeply personal album which aims to inspire those who hear it.

Video Available 


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André Rieu - Shall We Dance

André Rieu - Shall We DanceAndré Rieu - Shall We Dance- DeccaAndré Rieu - Shall We Dance
Violinist and conductor André Rieu brings classical music and waltzes to the masses this fall. After selling over 40 million albums and DVDs worldwide, and with over 400 million YouTube views, Rieu and his orchestra are set to tour the US this October and release an album full of audience favorites and classics. His new album is available in two formats, CD and Deluxe CD/DVD.
Early Listen Available Video Available



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Carla Bruni - French Touch

Carla Bruni - French TouchCarla Bruni - French Touch - VerveCarla Bruni - French Touch
French Touch brings together a delightful trove of sentimental pop favorites; all reimagined in Carla Bruni's intimate and moving acoustic style and chosen for their personal significance in her own words, songs that inspire the French term for love at first sight a coup de foudre. Coup de foudre more or less also describes what happened when Bruni met Grammy award winning producer, composer, and musician David Foster after an L.A. performance in 2014. Foster volunteered to produce Carla's next record on the spot, and the two began a transatlantic sharing of songs, which was then shaped during twin recording sessions in Paris and L.A. French Touch is warm and familiar, and inimitably Carla. Richly melodic, warm yet minimal, and often slyly playful - all the arrangements in this collection have been given that French Touch, and still have all the universal appeal as their originals, albeit with a sultry flavor all their own.



Early Listen Available Video Available 



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JD McPherson - Undivided Heart & Soul

JD McPherson - Undivided Heart & SoulJD McPherson - Undivided Heart & Soul - New West RecordsJD McPherson - Undivided Heart & Soul
JD McPherson presents what he calls "A truly romantic garage rock record". Undivided Heart & Soul produced by Dan Molad (Lucius) & McPherson, and developed largely in the studio (that studio being the historic RCA Studio B in Nashville), carries a sense of immediacy and irreverence. "In writing this record, I threw several handfuls of caution to the wind. Lyrically, I was allowing myself to be exposed in a way I never have before. Concurrently, maybe as some sort of a self defense mechanism, the guitars got fuzzier and louder. The first day at RCA was like being in church... by the second day, it was a high school band's rehearsal space." Putting the hands of Dan Molad on the wheel of the record ensured that the music didn't take too many expected turns. "Having toured with Lucius and befriended Dan, I knew he was the guy to push my buttons and challenge me to try new things. He's a tireless worker. He's constantly tinkering away on something... and music just falls out of him." The vintage recording equipment and instruments still housed in RCA Studio B greatly informed the direction of the record. "Each night, at the end of tracking, someone would invariably say, "You wanna put vibes on this?", speaking of the old RCA Vibraphone. I mean, you can hear THAT vibraphone on Roy Orbison's "Crying"... we couldn't keep our hands off of it. It guided some of the songs into some strange and wonderful places. "Lucky Penny" took such a cool turn once Ray (Jacildo, keys) added some to it. We wrote several songs on the piano that Floyd Cramer played "Last Date" on. We were soaking up so much of the phantom energy in that room, it led to some incredible sonic territory." "Most folks know us for our take on vintage R&B and early Rock N' Roll. The past year, I've been digging so much into the heavier, brasher sounds of early Rock N' Roll... from bands like The Sonics, Link Wray, and into some early British Rock such as The Creation... these influences feature heavily in these songs. "The tunes that showed up weren't exactly always in familiar territory, and... we greeted them as welcome strangers. They have a lot of heart... and that's what Rock N' Roll should always have."

Early Listen Available Video Available



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For more information on these and other releases out this week, check out our New Releases charts by week section and don't forget that many of these titles are also available on vinyl.

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Please let us know what project we can shine a spotlight on for you! We are always happy to prepare an example and show you what is possible on our platform for both websites and Broadtime Preview Machines (BPMs). 

Please look over the various ways we leverage digital assets to promote your album and reach out to us with any questions.

We are grateful for your support.

BROADTIME PROGRAM RESOURCES

ASSET Requirements

Customer List

Cheers,

Jon Berger
Jon@broadtime.com

Chris Jones
Chris@broadtime.com

  

Broadtime Record Store customers are some of the most successful and influential record stores in the country. 
Our website, email, and kiosk store customers are spread throughout the US. 

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