Clock Tower Records
Clocktower Records is located in the heart of scenic Grass Valley, California, about an hour north of Sacramento. Serving the area's vinyl needs since 2011, Clocktower was purchased by Jonny Moser last year. Jonny says he was at a crossroads trying to figure out his next chapter would include when he heard his favorite local record store was for sale.
"I kind of had an epiphany that this is what I'm supposed to do with my life," said Jonny. "Not only was the best (record) store in town, but they had a deep selection of cool prog," a genre he grew to love as a kid through Genesis albums like Trespass and Foxtrot.
"You know how it goes," says Jonny. "You find yourself in the gatefold of some record and the next thing you know, you're off and running."
Since purchasing Clocktower, Jonny has been blown away by the support of Grass Valley residents. "The community here is awesome," he says. "That's what it's all about, hacking with people about music, learning about what people are into and exploring. There are so many great people here who have been very supportive, especially in the wake of COVID."
In addition to fostering local relationships, Jonny quickly recognized the importance of building out a strong digital presence and online store.
"He (the previous owner) had a discogs site for a long time," says Johnny. "(But I knew) this is something (e-commerce) that we want to focus on and expand. We need to do whatever we can to get records into people's hands from small businesses."